SBA Teachers Excel in Tourism Management Innovation Case Competition

publisher:朱妍臻release time:2023-12-14viewed:24

On 9th December, 2023, the final of the 2nd Hubei University Tourism Management Innovation Case Competition was successfully held in Huazhong University of Science and Technology Press.

 


The final of the Case Competition started at 9:00 a.m. The themes of the 11 micro cases and 11 comprehensive cases involved ecological civilization, rural revitalization, four self-confidence, Jingchu culture, cultural and creative products, heritage tourism, study tours, among many other hot topics.



Teachers from School of Business Administration (SBA) win prizes in the Case Competition. Li Yingli and Du Peng won the second prize in the comprehensive case competition, while Gui Chenglin, Ren Jie, and Zhang Dapeng also received the same award. Deng Yuanjian, Lang Xiaojuan, Sun Huichun, Liang Zhihui, and Qin Xiaodi received the third prize.

 


The success of this competition has played a leading role in promoting and enhancing the teaching level and ability of tourism management in Hubei universities, effectively improving the teaching level and quality of talent cultivation in tourism management, and improving the teaching level of tourism management in Hubei universities.